Market Forecasting Services on Food & Beverages Sector


Feedback having done a variety of engagements in the Food & Beverages sector has a robust understanding of the sector. Feedback has the experience of working across the value chain of “Farm to Fork” with an unmatched clientele spanning Fresh Produce, Processed Food, Packed Food, Beverages and Hospitality Segments. Our experience and knowledge makes us well placed to advise our clients to make informed decisions.

Food & Beverages is estimated to have a Business Potential of US $ 500 billion by 2020 due to an increasing customer base, changing consumer needs, positive government initiatives and an anticipated increase in exports.

We have access to an online panel of consumers across the globe spanning over 19 million people across 65 countries including 800,000 panel members in India as well as key industry people.

Sub Sectors

  • Fruits & vegetables
  • Grains & Pulses
  • Milk & Milk Based Products / Dairy
  • Meat & Poultry
  • Snacks
  • Chocolate and confectionery
  • Bakery Ingredients
  • Oils and fats
  • Baby Food
  • Ready to Eat
  • Frozen Food
  • Spices
  • Food Additives
  • Nutraceuticals, Starches & Starch Based Products
  • Probiotics, Prebiotics and Synbiotics, Food supplements
  • Health Foods
  • Animal Feed & feed Additives
  • Functional Components
  • Alcoholic
  • Ready to Drink
  • Hot & Cold Drinks
  • Juice
  • Specialized Equipment
  • Kitchen Equipment
  • Kitchen Processors
  • Hotels
  • QSR
  • Restaurants
  • Home Delivery, etc
  • Food Retail
  • Condiments

Service Offerings

  • Market Entry or Expansion Opportunities - Go-To-Market

  • Value Chain Opportunity Assessment

  • Concept Reaction, Evaluation & Potential Assessment

  • Market Feasibility Studies (Business Plan)

  • Financial Modelling & Feasibility Studies

  • Partner Identification

  • Location Identification

  • Channel & Distribution Strategy

  • Pricing Studies

  • Brand Equity & Perception

  • Usage, Attitude & Purchase Studies

  • Market Sizing (Demand Side & Supply Side)

  • Market Forecasting

Some Interesting Projects

  1. Fresh Produce & Processed Food
    • Integrated Supply Chain Strategy for Fresh Produce in Maharashtra
    • Market Entry Opportunity in the Processed & Fresh Potato Business in India
    • Edible Mushroom Market in Mumbai, Thane & Navi Mumbai
    • The Market for Spices & Seasoning Products in India
    • Value Chain Analysis & Market Opportunity in the Indian Egg Market
    • Market Study on Industrial Chocolate Pastes & Dips in India
    • Optimum Price of Indian Apples during Off-Season
    • Value Chain Analysis & Gap Assessment of Milk & Milk Value Added products manufacturing process in India
    • Snacks & Savories Business Opportunity in Western Region (India)
    • Processed Meat Industry in India
    • Opportunity Assessment for Setting up a Gherkin Processing Unit
    • Market for Flour Mills Business in South India
  2. Supplements & Additives
    • Indian Nutraceuticals Market & Opportunity
    • Market Opportunity for Health Supplements in India
    • Assess Opportunity for Animal Feed Additives in India, Bangladesh, Thailand & Vietnam
    • Market Entry for Growth Promoters (Animals)
    • Concept Testing & Customer Feedback on Soya Based Products
  3. Beverages
    • Market Needs of the Ready to Drink Beverages Market in India
    • Market Entry Options for Vegetable Juices in India
    • Market for Milk Based drinks in India
    • Study On Soft drinks (RTD) Market In India
    • Price Benchmarking and Retail Share Study of Various Beverage Brands in India
    • An Engagement to Understand the Changing Market Dynamics of the Winery Business in Karnataka
  4. Food Processing & Kitchen Equipment
    • Market Diversification Opportunity in Flour Milling Equipment Market in India
    • Market for Food Service Equipment in Select Cities
    • Indian Market For Select Kitchen Equipment Used For Commercial / Industrial Applications
    • Market for Kitchen Equipment Across Professional Segments in India
    • Opportunities in Stainless Steel Kitchen Sink Market in India
    • Opportunities in the Organized Modular Kitchen Market in India
    • Market Opportunity in Coffee Vending Machines
    • Study on Copper Vessels Business in India (Copper Vessels)
  5. Food Services & Hospitality
    • Understand Mega Food Parks in India, Assess Opportunities for the Client and Recommend an Appropriate GTM strategy
    • Integrated Procurement Practices Business Model of Food Products by Hotels & Restaurants in India
    • Market Feasibility Assessment of Vegetarian Chinese Restaurant Chain in India
    • Evaluation of establishing a Hotel on Hosur Road (Bangalore – Chennai Highway)
    • Opportunity Assessment for the Concept of a Unique South Indian Vegetarian Restaurant Chain Business in India
    • Concept Testing for Acceptance of Pan Asian & South Asian Cuisine in India
    • Feasibility Study to Set up a Premium Hotel in Select Cities in India