Indian Motorcycle eyes 15% market share, 12 showrooms this year - Feedback

Polaris India, which sells the luxury American bike brand Indian Motorcycle, aims to clock 50 per cent growth in sales this year and corner 15 per cent market share in the 1,200cc-plus segment, apart from doubling the sales network.

The company sells six models of these super-luxury bikes – Indian Roadmaster, Chief, Scout, Chieftain, Chief Dark Horse and the Chief Vintage, with a price tag of Rs 13.8 lakh to Rs 38 lakh (ex-showroom, Delhi) in the domestic market since May 2011. The 1,000-unit per annum domestic super premium bikes market is dominated by the American Harley Davison, the Japanese Honda and Yamaha and Suzuki, and also the European brand Triumph.

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