Godrej Appliances lines up more products under NXW brand - Feedback

Looking to tap the premium segment, Godrej Appliances plans to launch air-conditioners, washing machines, microwave ovens under its NXW brand this year while expanding its retail reach by adding up to 65 exclusive brand outlets. “We are planning to launch many new products from AC to refrigerators, washing machine to microwaves across categories in the premium segment. You will see more launches happening across the category in NXW this year,” Godrej Appliances Business Head and EVP Kamal Nandi told PTI.

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