The Bar Stock Exchange , a pub chain where prices of drinks change based on real-time demand, is expanding from six outlets in Mumbai to other cities in India and foraying into London and Singapore in the year ahead. The pub based on the stock exchange concept was launched by Mihir Desai and Amit Singh of Corum Hospitality, which set up Mumbai restaurants the Big Bang Bar and Masala Zone .
The self-funded company will open 5,000 sq. ft. outlets in Pune , NEW DELHI and Bengaluru . Setting up each outlet will cost about Rs 2.5 crore, an amount that will almost double abroad. The Pune pub is expected to open this month, followed by Bengaluru and Delhi, as well as Singapore and London later this year. “These will be company-owned outlets. But we will look at a franchise-based model in the UK in the future,” Desai told. The owners say this is a high-rolling business and recovering the initial investment can take up to two years.