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SAR Group company Livpure, is set to enter the air-conditioners segment. It plans to launch a range of smart air-conditioners with air purification functions later this month. Livpure will initially launch its smart ACs range on the e-commerce platform. https://www.thehindubusinessline.com/todays-paper/tp-others/tp-states/article26717106.ece

Unilever-owned indoor air purification technology company Blueair wants to expand in the Indian market utilising the distribution and sales strength of Hindustan Unilever. The Stockholm-headquartered brand, which was acquired by Unilever in 2016, has identified India as one of its top five priority market with 14 of the world’s 15 most polluted cities in the country. […]

Samara Capital, a private equity fund focused on midmarket buyouts, has acquired the majority stake in Nature’s Essence in a deal worth Rs 200 crore, giving the New Delhi-based cosmetics brand an enterprise value of Rs 300 crore. https://economictimes.indiatimes.com/industry/cons-products/fashion-/-cosmetics-/-jewellery/samara-buys-majority-in-skin-care-brand-natures-essence/articleshow/68591880.cms

In a bid to strengthen its premium product portfolio, leading FMCG company Marico Ltd is launching a new brand, Coco Soul. Under Coco Soul, which marks Marico’s foray into the organic food space, the company will launch a range of organic, cold-pressed virgin coconut edible oils and a range of healthy coconut-based food products. https://www.thehindubusinessline.com/todays-paper/tp-news/article26615854.ece

Emami Ltd is going to take its entire portfolio online and will launch online exclusive products. Emami wants to drive sales in online and modern retail with consumers showing a bigger inclination to buy from there whereby these two together contribution to total sales will double from 7-8% now to 12-15% in three years.  https://economictimes.indiatimes.com/industry/cons-products/fmcg/emami-ltd-to-take-its-entire-portfolio-online-to-focus-on-e-commerce/articleshow/68484947.cms

Baba Ramdev’s Patanjali Ayurved has increased its bid value by around Rs 200 crore to Rs 4,350 crore for bankruptcy-bound Ruchi Soya, and the revised offer is likely to be considered by lenders soon. https://economictimes.indiatimes.com/industry/cons-products/fmcg/baba-ramdevs-patanjali-raises-bid-value-to-rs-4350-cr-to-take-over-ruchi-soya/articleshow/68394597.cms

Personal care major Kimberly-Clark Corporation, the maker of Huggies diapers, Kotex sanitary napkins and Kleenex tissue, has opened a global digital technology center (GDTC) in Bengaluru. https://economictimes.indiatimes.com/news/company/corporate-trends/kimberly-clark-opens-global-tech-centre-in-bengaluru/articleshow/68203697.cms

Home-grown FMCG company Marico Ltd expects to complete its acquisition of the men’s grooming brand, Beardo, by March 2020. Marico’s stake in the Ahmedabad-based start-up stood at 42.88 per cent as on December 31, 2018. https://www.thehindubusinessline.com/todays-paper/tp-news/article26316849.ece

US private equity firm KKR is in advanced negotiations to invest as much as Rs 2,000 crore in the Emami Group through a structured credit deal, people with knowledge of the matter. Emami is seeking to repay some of its high-cost debt and raise funds for working capital requirements. https://economictimes.indiatimes.com/industry/cons-products/fmcg/kkr-in-advanced-talks-to-put-rs-2000-crore-in-emami/articleshow/68001918.cms