A. M. Devendranath – Feedback

A. M. Devendranath

Devendranath, a key member of the Management Council at Feedback Consulting, oversees our AC&R, Energy & Renewables Vertical. He has advised a host of Indian and international corporations in Biomass Power, Distributed Power Plants, Wind Energy, Energy from Municipal Solid Waste, Solar PV, Solar Water Heaters, to name a few areas.

He leads a team of fourteen consultants, who are experienced in the areas of strategic consulting and in-depth Industrial / B2B market research engagements in India, the Middle East, South East Asia and Australia.

A graduate in Electronics and Communication Engineering, he has over 20 years of experience at Feedback and has been involved in engagements across verticals including Electricals & Electronics, Environmental Engineering, Heavy & Light Engineering.

He has been involved in over 800 engagements involving opportunity assessment engagements, stakeholder engagements and scripting scope for client offerings & products. His area of expertise lies in Opportunity Assessment for New Business/ Expansion/ Tie-ups, Location Analysis (Plant Location, Distributor Presence, Appropriate Locations in a City), Competitive Intelligence, Implementable Strategic Recommendations, Diversification & Growth strategies for existing players, Market Assessment & Sizing Models.

Dev has considerable expertise in Power & Electricity, Renewable Energy and Lighting. He is part of the Expert panel of global RE News organisations such as GVEPinternational.org. Further, Dev has written several white papers on this sector – the “Real” Demand for Power in India, The likely rollout of Solar Business in India to name a few.

Devendranath was also responsible for setting up and overseeing the Quality and Training function at Feedback in his previous role as Head of Quality.

Devendranath is energy personified. He is an avid reader of current affairs and an arm chair follower of cricket matches, including the Indian Premier League.