As part of its overall restructuring process, Korean electronics giant Samsung is planning to launch an onslaught against the likes of Xiaomi, Motorola, Micromax and Vu, who have tasted success in India with their online models. The company is looking to design and manufacture mobile phones and consumer electronics such as TVs, specifically for online sales.

In future, it may also launch a company-owned online sales channel, said people familiar with the matter. Meanwhile, Samsung India is looking to hire an online category head who will report to Asim Warsi, VP , IT, marketing and mobile, Samsung India.

http://economictimes.indiatimes.com/industry/cons-products/electronics/samsung-plans-range-of-exclusive-online-products-as-part-of-restructuring-process/articleshow/51508077.cms

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