Byju’s, an edu-tech company, announced on Monday that it had raised $75 million from Sequoia India and Sofina. The company, which kick started in 2011 and launched its app six months ago, boasts of 2.5 million downloads and a subscriber base of 120,000.
The company said it uses teachers, machine learning tools and videos, to give students customised and personalised instructions. But edu-tech has been struggling to make a breakthrough especially as students in India have not been too keen on relying on apps as their primary source of learning. Experts argued that this meant, to pull in customers the ticket sizes were small and the only way edu-tech companies could break through would be to get a huge volume of students.