Germany-based ceramics company Villeroy & Boch will start selling its products online in India in the next 12 to 18 months.
Villeroy & Boch, which was set up in 1748, sells bath and wellness and tableware products. It has been operating in India through a joint venture arrangement with Genesis Luxury for the past three years. “We are considering the option of selling online in India, and will do so in the 12 to 18 months, or maybe earlier,” said Nicolas Luc Villeroy, head of the tableware division of the company and the seventh generation member of the Villeroy family. “We are analysing the two options of selling through our own website and through other online companies, and the better one would be to go with specialised portals here.”