Aggressively planning to double its market share in the edible oil segment, Emami Agrotech has lined up an investment outlay of Rs 685 crore to raise production, while roping in a UK-based expert to help in the endeavour.
Of the 18 million tonne market, the company has a market share of 5.5 per cent. “We plan to increase this to 10-11 per cent in the coming two years,” said Manish Goenka, group director. In the next 15 months, the company will be coming up with two new plants. The first one, to be set up in Gujarat, will have a production capacity of 3,000-4,000 tonnes in the palm and soya oil segment, where an investment of Rs 350 crore will be made. The second plant, to be set up in Rajasthan, will produce mustard oil only; Rs 80 crore will be invested. And, another Rs 200 crore will be spent to increase production from its Haldia unit in West Bengal.